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Staffing Metrics Evaluation

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Resource: Strategic Staffing, Ch. 13; Staffing Metrics Evaluation Grading Guide

Staffing metrics can be short-term or long-term, and efficiency- or effectiveness-oriented. Short-term metrics can be used as leading indicators to gauge a company’s ability to place the right people in the right jobs at the right time. Long-term metrics are best for evaluating the effectiveness of a staffing system because they drive the financial impact of staffing for the organization.

Choose an organization with which you are familiar.

Evaluate in 700 to 1,050 words three metrics that are – or should be – used to determine how well the staffing process meets the needs of the organization.

Describe the metrics selected for discussion.

Assess how these help the organization determine effectiveness.

Use the information available in Strategic Staffing, Ch. 13, and supplement it with your own research.

Wk 2 – Apply: Five Step Marketing Research Approach

Paper, Order, or Assignment Requirements

Scenario: You are the marketing manager for a local nonprofit charity whose funding is derived from membership fees. You have noticed a severe drop in new memberships and a decline in repeat memberships, which is threatening your organization’s ability to survive and grow. You have decided to implement the Five-Step Marketing Research Approach to help clarify the problem and develop strategies for implementation.

Create a 10- to 15-slide Microsoft® PowerPoint®, Prezi, or Microsoft® Sway® presentation with speaker notes on the Five-Step Marketing Research Approach in which you detail the steps you will use to address the membership issue that the local nonprofit charity is facing.

Address the following in your role as marketing manager:

Define the Five-Step Marketing Research Approach and discuss the importance of research in marketing.
Describe each step of the Marketing Research Approach in detail and create a plan of attack to explain how each stage should be implemented.
Define the target market that you are striving to bring into this organization and describe the methods of research that you will use to identify these groups of people.
Define service differentiation. Provide an example that illustrates how the local nonprofit charity in the scenario can use differentiation to help increase the target market’s interest.
Explain how differentiation will help position the charitable organization within its defined market.

Week 6 team assignment

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Who will your participants be? How will you recruit them? What concerns do you have in selecting your participants? How do you know your participants are representative of the population?

What happened to native Americans: genocide, ethnic cleansing or war crimes?

Paper, Order, or Assignment Requirements

What happened to native Americans: genocide, ethnic cleansing or war crimes?

Marketing Management Majors

Paper, Order, or Assignment Requirements

Develop a business plan for a start-up company that provides some type of marketing product or service (e.g., advertising campaigns, sales, online promotions). Select the type of products or services that the company will offer. The products can be real or potential. A. Write an executive summary (suggested length of 1–2 pages) in which you do the following: 1. Identify the company’s name and location. 2. Describe the mission of the company. 3. Discuss two business goals in support of the company’s mission. 4. Discuss three keys to success for the company. B. Write a company summary (suggested length of 4–6 pages) in which you do the following: 1. Describe the history of the industry in which the company will operate. Note: Cite data and examples from your organization to support your analysis. 2. Identify the legal form that the company will take. 3. Describe the location and type of facilities needed for the company. 4. Describe the management structure, including key positions and specific responsibilities. 5. Describe the products and services offered by the company. C. Develop a market analysis (suggested length of 3–5 pages) in which you do the following: 1. Describe the target market for the company’s products and services, including the specific location, demographics, etc. Note: Cite data and examples from your organization to support your analysis. 2. Complete an industry analysis for the company, including current trends and statistics. 3. Complete a four-square SWOT analysis for the company in which you do the following: a. Identify three strengths, three weaknesses, three opportunities, and three threats. b. Explain each of the identified strengths, weaknesses, opportunities, and threats

White Ethnic Revival and Backlash

Paper, Order, or Assignment Requirements

o Discuss how white ethnics responded to the transformative social movements among nonwhite Americans. How and why did busing and affirmative action became flashpoints of controversy in the post-civil rights-era? Why did some white groups respond as they did?

Brown and Yellow Power

Paper, Order, or Assignment Requirements

o Discuss the character of the Brown and Yellow Power movements. How were Latino and Asian American activists influenced by the Black Power movement but also build distinct movements that were uniquely tailored to each group’s circumstances? How did their identities and politics change to advance the cause? How did debates over reparations for Japanese internment highlight both successes and obstacles to effecting social change?

Red Power

Paper, Order, or Assignment Requirements

o Discuss the character of the Red Power movement. How were Native American activists influenced by the Black Power movement but also build a distinct movement that was uniquely tailored to Native people’s circumstances? What major battles did they have, and where did they succeed?

Black Power

Paper, Order, or Assignment Requirements

o Discuss the nature and origins of the Black Power movement. What conditions gave rise to the movement? What were activists’ principle goals and methods? How did universities become a terrain for the struggle?

The Black Civil Rights Movement

Paper, Order, or Assignment Requirements

o Discuss the nature, texture, and aims of the black civil rights movement. How did ordinary participants experience the struggle? What principles undergirded the protest? How and why did Martin Luther King, Jr. and Malcolm X differ in their rhetoric and approach?

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